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    The Blue Moon Lounge

    The Blue Moon Lounge is a neighborhood sports bar in Montrose, CA running UFC PPV nights, NFL Sunday Ticket, pool, and shuffleboard.

    Neighborhood Bar Website

    Visit Live Site
    The Blue Moon Lounge website screenshot showing the moody blue neighborhood bar brand with UFC and NFL Sunday Ticket schedule, pool, and shuffleboard amenities

    Project Details

    Client
    The Blue Moon Lounge
    Industry
    Neighborhood Bar Website

    Deliverables

    8
    Pages Designed
    25
    GEO Issues Fixed
    <2s
    Load Time

    The Challenge

    Theloungehadspentyearsonagenerictemplatesitethatdidnothingtoreflect14+yearsontheroute-UFCPPVnights,NFLSundayTicket,pool,shuffleboard,beerpong,theactualneighborhoodfeel.Itwasinvisiblein'bestsportsbarinMontrose'searchesandgettingzerotractionfromthenewwaveofAIsearchtools(ChatGPTSearch,Perplexity,GoogleAIOverviews).

    The Solution

    Webuiltan8-pagebarsitewithamoody,brand-forwardfeelandmigratedthedomainoffMoprotoVercel.ThenweranourfullSEO+AEO+GEOstandard:BarOrPubschemawithgeocoordinatesand7amenityfeatures,prompt-alignedFAQschemaforthequestionspeopleactuallyaskAItools,llms.txt+ai.txt+robots.txtwithexplicitallowlistingfor19AIcrawlers,andHowToschemaforthevisitflow.ThesiteisengineeredtobecitedbyAIengines,notjustrankedbyGoogle.

    Key Features

    • 8-page site (home, about, drinks, games, sports, gallery, visit, 404)
    • Full SEO + AEO + GEO audit - 25 issues found and fixed
    • BarOrPub JSON-LD schema with 7 amenity features
    • AI-crawler allowlist (GPTBot, ClaudeBot, PerplexityBot + 16 others)
    • Migrated off Mopro template to Vercel deployment
    • Mobile-first design for bar owners and walk-in customers

    Next Project

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